Welcome to YouCanAskObi
YouCanAskObi is your go-to resource for actionable IT tips and tech advice, and strategies to succeed in the digital world. Improve online skills, make money from home, or stay updated on digital marketing and web development trends.
Our blog covers everything from IT solutions that make your daily tasks easier, to tech tips that boost productivity, to online business strategies for growing your income. We also dive deep into digital marketing insights to help you build a strong online presence, and web development tutorials for creating optimized, user-friendly websites. The insight comes from work done over one decade through CREO Solutions & Services Ltd.
At YouCanAskObi, we aim to empower you with practical advice, detailed guides, and the latest updates to thrive in today’s fast-paced, tech-driven world. Whether you’re a tech enthusiast, entrepreneur, or just someone looking to sharpen your digital skills, you’ll find everything you need here to succeed online.
IT tips and Tech Advice Post categories include: Client Website Review. Digital Marketing. Facebook Ads. Making Money. Marketing. Tips. Et cetera.
Stay tuned, and let’s unlock the full potential of technology together!
LATEST POSTS
Measure actions on your website
With your pixel, you can create standard events or custom conversions to measure: • How many people made a purchase after clicking your ad • How many items or pages were viewed on a visit • How many people looked at their shopping basket Make your ads more effective by measuring website actions that matter. How to set up standard events: To use standard events, you'll need to edit your website's code. Choose which event...
Mobile-First Video Ads by Facebook
Want your ads to stand out on Facebook and Instagram? With free Facebook tools such as Video Creation Kit and Mobile Studio, you can create short, vertical video ads to reach your mobile audience anywhere. With mobile-first video ads, you can: Design for mobile first Communicate effectively with short, vertical videos designed especially for Facebook and Instagram. Drive more engagement Use mobile video ads to capture more attention than static image ads. ...
Grow your Facebook Page
So you created a Page, but nobody likes it yet. How do you get people to like your Page? Let's talk about that. Adding a cover photo is a good start. Pages with cover photos typically get more Page likes and visits. Once you've added a cover photo, you'll be prompted to invite your friends. You can skip this and come back to it once your Page has been set up....
About Lead Ads on Facebook
Lead ads allow you to find people who may be interested in your products or services and collect information from them. Using an Instant Form, you can collect contact information such as name, email address, phone number and more. These forms also let you include custom questions to help you understand your potential customers and reach your business goals. You can use lead ads to: Identify potential customers for your business Collect subscriber...
Add to Cart or Purchase Event?
When creating a conversion campaign objective you are offered various conversion events to choose from; Add payment info, Add to cart, Add to wishlist, Complete registration, Contact, Customise product, Donate, Find location, Initiate checkout, Lead, Purchase, Schedule, Search, Start trial, Submit application, Subscribe, View content... The option chosen would be determined by your aim and objective, for instance, the lead event is used to optimise for the submission of information...
Engagement or Conversion Campaign Objective
So, back in the day this question would be a no-brainer but today (2021), the answer to that questions is not black and white. Engagement Ads help with social proof, and yes that can be beneficial to you when you run a conversion campaign because it would make people trust you more and make your brand look big and trusted. However there are a number of things to consider; Do you...
How to Reuse a Deleted Facebook Campaign
Problem Solved! In this video, I show you how to bring back a deleted Facebook campaign with all the interactions still attached. It isn’t the same as your original ads, duplicating deleted AdSets and ads on Facebook in this sense is relatively easy. Matching up the data for reporting isn’t too difficult either. The major disadvantage is losing any of the momentum the existing ads had that were performing well, unfortunately...
Digital Marketing is Booming more than Ever Before
With the new normal, a lot has changed. People move around less, people are constantly looking for ways to reduce movement and physical interaction with people. According to DATAREPORTAL; roughly 4.66 billion people around the world use the internet at the start of 2021 – that’s close to 60 percent of the world’s total population. This number is still growing too, with our latest data showing that 319 million new users...
6 Things to Consider Before and During any Facebook Ad Campaign
Before you go to your Facebook business manager to create a new campaign, Ad Sets and Ads there are some important factors to consider. Much like a football match, there is always a strategy for each match, developed by the coach before the match. Starting any match without carefully considering the opponent and working out a strategy that would work is a guarantee for failure. Advertising is much the same....
Facebook Campaign Setup
Facebook Ads actually work, they can give you 1000% profit on your investment.... yes they can. Here is a guide for conversion Ads directly for Facebook. Show your ads in the right places to the right people by trying our recommendations below. Objective Get more website visitors using the Conversion objective. Targeting Targeting the right audience can be broad to begin with. Once you get a sense of who your customers are, narrow your targeting...
Don’t Sweat a Small Budget
Running a successful Facebook campaign is less about having a huge budget than about maximizing the one at your disposal. With small budgets, optimization becomes ever more important. And to fully optimize your new and existing campaigns, you’re going to have to be pretty savvy with Google Analytics. Brett McHale gives a terrific exploration of small budget Facebook advertising in his post How to Create Killer Facebook Ad Campaigns with Your Existing Assets. You’ll learn...
QUICK TIP: Target a Broad Audience First
Wouldn't it have been great if you could just type in your competitors Facebook page into the detailed targeting field under your Facebook Ad set level? Unfortunately, you will find that NOT ALL Facebook pages that you search for will appear. It is Facebook's discretion which pages to show up as targeting options (see my course on how to get other available target interest) under the detailed targeting field. However, do...
