Facebook Analytics Going Away

Facebook Analytics Going Away

So, Facebook have announced that they’re discontinuing Facebook Analytics from June 3oth 2021. Here is the information released by Facebook;

Important changes are underway for one of our business tools at Facebook.

After 30 June 2021, Facebook Analytics will no longer be available. Facebook Analytics has provided reporting about your website, mobile app, Facebook Page and Instagram profile depending on your account setup.
While Facebook Analytics, the individual tool, is going away, these alternatives continue to be available: Events Manager, Ads Manager, Page Insights, Instagram Insights, Facebook Business Suite Insights and more.

If you currently use or have previously used Facebook Analytics, we recommend that you prepare by taking the following actions:

Visit your Facebook Analytics account(s):
Explore the information and insights that are provided before the product is no longer available. Go to Facebook Analytics

Download details for future reference:
Until the end of June, you will still be able to access reports, export charts and tables and review insights. Export and download data

Visit our Business Help Centre:
Learn more about this change and alternative measurement tools. Visit Help Centre

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