Targeting Lookalike Audience
Lookalike Audiences can help you find — and deliver ads to — people who share demographics and behaviors with your current customers. Thanks to...
Ad Reporting
The more data you collect on your ad campaigns, the more you can connect with your target audience. Your Ads Manager dashboard enables you...
Creative formats
When you choose an ad format, it's important to choose one that aligns most closely with your business objective as well as the...
Facebook Ad Strategy
In simple terms, your Advertising Goal should be what you hope your ads will accomplish. In order to create an Advertising Objective, you must...
Core Audience & Targeting
Core Audiences is the default Facebook targeting option, and it enables advertisers to reach people based on demographics, locations, interests, behaviours and connections....
Engaging Post Ideas
Facebook posts are a simple way to share information about new products and upcoming events with Page followers. Here are a few engaging post...
Reach more people like your current customers
Create a Lookalike Audience to find new people that "look like" or share similar qualities with your existing leads or customers, and are...
Find high-quality leads on Facebook
With Facebook lead ads, potential customers can become high-quality leads for your business without ever leaving the app. Lead ads will show an...
Facebook Analytics Going Away
So, Facebook have announced that they're discontinuing Facebook Analytics from June 3oth 2021. Here is the information released by Facebook; Important changes are underway for one...
Measure actions on your website
With your pixel, you can create standard events or custom conversions to measure: • How many people made a purchase after clicking your ad •...
